A creative solutions expert looking to launch a successful career in product marketing by applying industry knowledge to steer customer-focused products from market research to launch and sustain growth thereafter.
With an analytical approach to problem-solving, I have collaborated with various cross-functional teams to conceptualize and execute award-winning marketing campaigns for global brands like Michelin and Hyatt Hotels. As a lead account manager, I took effective ownership of these accounts by developing strategies for product launches and their value proposition for marketing and promotion by managing smooth partner relationships. By navigating across these functional verticals, I was able to manage the risks throughout the product life-cycle.
The hands-on experience I’ve gained by working with consumer, manufacturing, food & beverage and the hospitality industry makes me a quick study, able to quickly adapt to the nuances required for each product and service while keeping the team motivated through inclusive leadership and collaborative learning.
The ability to hustle in a fast-paced environment by defining requirements, testing and measuring product effectiveness by implementing relevant KPIs that respond to market trends, help collaborate with team members, and translate customer insight into product innovation and delightful customer experience.
Besides work I love to play soccer, Ultimate Frisbee and work out, travel every time I get the chance and document these experiences through photo & video. I also indulge a love for coffee and experiment with different brewing methods.
Let’s talk over coffee.